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Diamonds may be a girl’s best friend, but lately it’s been a strained relationship. Blood Diamond recently cast a light on the human rights abuses and war profiteering associated with the diamond trade, and environmentalists have long decried the damage that drilling causes. But the good news is you can still have your bling—minus the conflicted conscious. The new Grounded Jewel Collection, available exclusively at ABC Home, utilizes 18K to 22K recycled gold and panned—not drilled—diamonds sourced from Pride Diamonds, a Sierra Leone-based company that promotes ethical working conditions, environmental responsibility, and extensive community outreach in the form building schools and roads. Now, the only guilt you’ll feel is when your credit card bill arrives.

Send your product ideas to greengear@plentymag.com.

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Issue 25

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